ericosiu/ai-marketing-skills

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name: Agentic video understanding

description: Use when an agent must extract moments, quotes, objections, hooks, or evidence from long video or audio cheaper than full-frame ingest — sales calls, podcasts, YouTube episodes, Loom trials, discovery recordings. Goal-directed watch via Gemini agentic video understanding (frames, audio, or transcript). Not for cutting, overlays, rendering, scheduling, or publishing.

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name: autoresearch

description: Run Karpathy-style autoresearch optimization on any content. Generates 50+ variants, scores with a 5-expert simulated panel, evolves winners through multiple rounds, outputs optimized version + full experiment log. Use when optimizing landing pages, email sequences, ad copy, headlines, form pages, CTA text, or any conversion-focused content. Triggers on "optimize this page", "run autoresearch", "score these variants", "A/B test this copy".

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name: clone-site

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name: closed-loop-analytics-upgrade

description: Upgrade marketing, content, SEO/AEO/GEO, and revenue skills so changes are judged by platform analytics instead of vibes. Use when applying closed-loop learning to X, YouTube, SEO, AEO/GEO, outbound, paid creative, or revenue workflows.

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name: content-eval

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name: expert-panel

description: Score, evaluate, and iteratively improve any content or strategy using an auto-assembled panel of domain experts. Handles copy, sequences, landing pages, strategy docs, titles, charts, recruiting evaluations, or anything else that needs a quality gate. Recursively iterates until all scores hit 90+ (max 3 rounds). Use when asked to: "expert panel this", "score this", "rate these variants", "quality check this", "panel review", "which version is better", "expert score", "evaluate this copy/strategy/page", or when another skill needs a quality gate on its output. Also triggers on: "score this landing page", "expert panel these email variants", "rate this headline", "panel these charts".

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name: conversion-ops

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name: deck-generator

description: Generate professional presentations with AI-generated images. Use when asked to create a deck, presentation, pitch deck, or slides. Supports style presets (whiteboard, corporate, minimalist, etc). Uses Imagen 4.0 API for image generation and Google Slides API for assembly. Produces full decks from markdown content specs in minutes.

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name: finance-ops

description: AI-powered financial analysis suite. Generates executive CFO briefings from QuickBooks exports (P&L, Balance Sheet, General Ledger, Cash Flow, etc.) with anomaly detection, burn rate, runway analysis, and scenario modeling. Also estimates codebase development costs with organizational overhead and AI ROI analysis. Triggers on: 'CFO briefing', 'financial analysis', 'cost briefing', 'expense review', 'runway analysis', 'burn rate', 'cost estimate', 'how much would this cost to build', 'development cost', 'Claude ROI'.

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name: growth-engine

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name: growth-signal-charts

description: Select and create Growth Signal chart posts for Instagram, X, and LinkedIn from original content, measured post performance, and primary data. Use the approved Desk Edition style with chart-level sources and PNG/PDF exports. Use for this series or an explicit request for its house style.

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name: lead-dossier

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name: leveling-up-content-engine

description: Diagnose and transform any authorized video URL, upload, recording, transcript, podcast, interview, presentation, screen recording, webinar, ad, or published video into the strongest justified content portfolio. Use for video audits, format recommendations, long-form editing, mid-form explainers, Shorts and Reels, teasers, tutorials, case studies, paid cutdowns, captions, packaging, delivery, or publication preparation.

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name: net-new-video-editor

description: Turn newly recorded talking-head footage into review-ready vertical video drafts with an explicit edit plan, deterministic FFmpeg rendering, captions, hook cards, audio normalization, and visual QA. Use for original Instagram Reels, TikTok videos, YouTube Shorts, LinkedIn videos, founder-led recordings, multiple takes of a new script or idea card, or requests to automate the first video-editing pass. Do not use to mine clips from long-form source videos.

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name: cold-outbound-optimizer

description: Design, analyze, and optimize cold outbound email campaigns for Instantly. Handles end-to-end ICP definition, expert panel scoring (recursive to 90+), sequence copywriting, infrastructure audit, capacity planning, and implementation docs. Use when asked to build cold outbound sequences, optimize cold email, analyze outbound campaigns, build sales sequences, build Instantly sequences, create cold outbound strategies, or design email campaigns. Supports both "start from scratch" and "optimize existing" modes.

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name: packaging-youtube-thumbnails

description: Use when a user supplies new video content or a channel and wants on-brand YouTube titles, thumbnail concepts, rendered variants, A/B packaging, identity profiling, precise thumbnail revisions, an inline review board, or a production handoff.

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name: personal-strategic-signal-intelligence

description: Turn an executive or operator's private reading, highlights, notes, social bookmarks, and applied work into source-grounded decision intelligence. Use when detecting attention drift, surfacing pre-decision signals, testing contradictions, converting bookmarks into builds, recombining founder IP, finding service-offer arbitrage, or mapping content negative space.

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name: podcast-pipeline

description: Podcast-to-Everything content pipeline. Takes a podcast RSS feed or raw transcript and generates a full cross-platform content calendar: short-form video clips, Twitter/X threads, LinkedIn articles, newsletter sections, quote cards, blog outlines with SEO keywords, and YouTube Shorts/TikTok scripts. Scores each piece by viral potential (novelty × controversy × utility) and deduplicates against recent output. Use when asked to: "repurpose this podcast", "turn this episode into content", "podcast content calendar", "extract clips from this episode", "podcast to social", "content from RSS feed", "batch process episodes", or any request to turn podcast/audio content into a multi-platform content plan.

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name: revenue-intelligence

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name: sales-pipeline

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name: sales-playbook

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name: seo-ops

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name: shortform-format-library

description: Build and maintain a visual short-form format library, evaluate supplied content spikes, and match source-grounded ideas to recording outlines and editing briefs. Use for format discovery, refreshing a swipe page, ranking a content table, or preparing a format-library lead magnet.

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name: shortform-idea-grill

description: Interview a founder or senior marketer one question at a time, mine current work and owned proof for net-new short-form video ideas, and return a ranked table with one five-second overlay hook, virality and three-second-hook scores, exactly three talking bullets, a complete payoff, and a mapped CTA. Use for Instagram Reels, TikTok, YouTube Shorts, LinkedIn video, founder-led content planning, hook development, content-day production queues, or turning active AI, marketing, and operating work into credible short-form concepts.

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name: short-form-pipeline

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name: shortform-production

description: Produce readable vertical shorts with evidence-based B-roll, three opening treatments, editorial review, and authorized Metricool API delivery. Use for shortform edits, captions, hook experiments, or scheduling approved clips.

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name: show-and-tell-video-slate

description: Turn authorized current builds, workflows, dashboards, analytics, and completed work into proof-led founder videos, then rank and combine the strongest filmable artifacts into exact 15-minute long-form slates with strict title and thumbnail evaluation. Use when deciding what to film, creating show-and-tell business videos, combining thin topics into complete episodes, or requiring packaging concepts to clear explicit quality gates.

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name: sidebar-prioritizer

description: Reset and prioritize the Codex task sidebar with work categories, P0–P4 priorities, and B7 labels for tasks inactive beyond seven days. Use for sidebar cleanup, confusing task lists, or refreshing follow-up priorities.

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name: team-ops

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name: video-analysis

description: Analyze YouTube videos or local footage using transcripts first, with silent video checks for demonstrations, delivery, editing, and clip boundaries. Use for video summaries, research, repurposing, or timestamped critiques.