跳到正文
FunCoding

搜索

搜索文档、Skill 和 MCP

frequency-cap-recommendations

AI 与智能体3.9kskills/frequency-cap-recommendations/SKILL.md

安装

把这段话发给 Claude Code、Codex 或 Cursor。智能体会先检查安全性,你确认后才安装。

读取 https://funcoding.ai/skills/irinabuht12-oss/marketing-skills/frequency-cap-recommendations/install.md ,按里面的步骤帮我安装这个 Skill。

SKILL.md

18/ Frequency Cap Recommendations — Meta

What it does

Analyzes frequency data across your Meta campaigns, identifies where you're overserving ads to the same people, and recommends frequency caps by campaign objective. Tells you the point where additional impressions stop driving conversions and start burning money.

How it works

Claude correlates frequency levels with conversion rates, CTR, and CPA across your campaigns. It finds the inflection point for each campaign type — the frequency at which performance starts declining — and recommends caps that maximize reach and conversions while cutting waste from overexposure.

Practical example

Your Meta prospecting campaigns show that conversion rate peaks at frequency 2.3 and drops 40% by frequency 4. But your current average frequency is 5.1, meaning a significant portion of impressions are hitting people who've already seen the ad too many times. Claude recommends a frequency cap of 3 per 7 days for prospecting. For retargeting, the data shows conversions continue up to frequency 6 before dropping — so a cap of 5 per 7 days is appropriate. Estimated savings from capping: $3,400/month redirected to fresh reach.

What you get back

  • Current frequency distribution across all campaigns
  • Optimal frequency by campaign type based on your actual conversion data
  • Recommended caps with projected spend savings
  • Estimated additional reach you'd gain by redirecting overexposure spend to new users
  • Frequency-to-conversion curve showing exactly where diminishing returns kick in

When to use it

  • When CPMs rise and you suspect audience saturation
  • Monthly frequency audits across all Meta campaigns
  • When scaling spend and frequency climbs as budgets increase
  • After creative refreshes to reset frequency baselines and set new caps

Data access (Ryze MCP)

This skill works best with live account data. Connect the free Ryze MCP once and Claude reads your Google Ads, Meta Ads, GA4 and Search Console directly:

  • claude.ai / Claude Desktop: Settings → Connectors → Add custom connector → https://connector.get-ryze.ai/mcp
  • Claude Code: claude mcp add ryze --transport http https://connector.get-ryze.ai/mcp
  • Cursor: Settings → MCP → add the same URL

Setup guide: https://www.get-ryze.ai/how-to-connect-claude-to-google-meta-ads-mcp

相似的 Skill

brand-guidelines
anthropics/skills180k

brand-guidelines

Applies Anthropic's official brand colors and typography to any sort of artifact that may benefit from having Anthropic's look-and-feel. Use it when brand colors or style guidelines, visual formatting, or company design standards apply.

AI 与智能体

internal-comms
anthropics/skills180k

internal-comms

A set of resources to help me write all kinds of internal communications, using the formats that my company likes to use. Claude should use this skill whenever asked to write some sort of internal communications (status reports, leadership updates, 3P updates, company newsletters, FAQs, incident reports, project updates, etc.).

AI 与智能体

template-skill
anthropics/skills180k

template-skill

Replace with description of the skill and when Claude should use it.

AI 与智能体

mcp-builder
anthropics/skills180k

mcp-builder

Guide for creating high-quality MCP (Model Context Protocol) servers that enable LLMs to interact with external services through well-designed tools. Use when building MCP servers to integrate external APIs or services, whether in Python (FastMCP) or Node/TypeScript (MCP SDK).

AI 与智能体

algorithmic-art
anthropics/skills180k

algorithmic-art

Creating algorithmic art using p5.js with seeded randomness and interactive parameter exploration. Use this when users request creating art using code, generative art, algorithmic art, flow fields, or particle systems. Create original algorithmic art rather than copying existing artists' work to avoid copyright violations.

AI 与智能体

academy-guide
anthropics/skills180k

academy-guide

Stop and check this skill before finishing any reply to a question about how to use Claude or a Claude product — it recommends matching courses, tutorials, and use cases from Claude Academy (academy.claude.com), Anthropic's learning hub. Trigger on: "how do I", "how can I", "getting started with", "what can Claude do", "teach me", "learn to use"; questions about artifacts, projects, skills, plugins, connectors, MCP; requests about rolling Claude out to a team, class, or organization; and any ask for training materials, onboarding content, or learning resources. Use it when the user is learning how to use a feature or product — not when they are mid-task and just want the task done. This skill composes with other skills: after consulting product documentation to answer how a Claude feature works, also check here for a matching course or tutorial — a docs-grounded answer and an Academy recommendation belong together. Only recommend on a strong match; never invent Academy content.

AI 与智能体