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营销与商业 Skill

「营销与商业」分类共 510 个 Skill,按仓库 star 排序。分类自动生成,仅供参考。

amazon-ppc-campaign
nexscope-ai/Amazon-Skills742

amazon-ppc-campaign

Amazon PPC campaign builder and optimizer for sellers. Two modes: (A) Build — design a complete campaign structure from scratch with keyword groupings, bid calculations, and negative keyword lists, (B) Optimize — audit existing campaigns using search term reports, identify keyword funnel opportunities, calculate bid adjustments, and generate a week-by-week action plan. Integrates with amazon-keyword-research for keyword input. No API key required. Use when: (1) setting up Amazon PPC campaigns for a new product, (2) auditing existing campaign performance and ACoS, (3) optimizing keyword bids and negative keywords, (4) building Auto/Manual/Exact campaign structures, (5) analyzing search term reports for opportunities, (6) calculating break-even ACoS and target ACoS, (7) scaling profitable campaigns to Sponsored Brands or Display.

amazon-private-label
nexscope-ai/Amazon-Skills742

amazon-private-label

Private label launch playbook — product selection, branding, supplier management, differentiation strategy

amazon-product-bundling
nexscope-ai/Amazon-Skills742

amazon-product-bundling

Product bundling strategy — virtual bundles, multi-pack pricing, cross-sell bundles, bundle listing optimization

ai-sales-champion
staruhub/ClaudeSkills728

ai-sales-champion

AI咨询/销售的对话策略助手。当用户需要准备AI方案沟通、跟业务部门聊AI落地、写AI提案、应对客户异议、做AI培训破冰时使用。触发场景:"怎么跟老板聊AI"、"客户说AI不靠谱"、"准备一个AI方案汇报"、"帮我想想怎么推AI"、"业务部门不配合"、"AI项目怎么卖"、"demo之后怎么跟进"。也适用于AI咨询师、技术合伙人、CTO做内部AI推广。

keqian-method
staruhub/ClaudeSkills728

keqian-method

胥克谦式AI-Native产品开发方法论。适用于:(1) 使用AI Agent(Claude Code、Codex、Cursor等)进行产品级软件开发,(2) 设计和优化Harness/Skill体系,(3) 文档驱动开发(SDD)流程,(4) 构建自动化质量门禁和eval机制,(5) Token成本优化与缓存策略,(6) 产品人转型开发者的AI编程实践。触发场景包括"帮我设计开发流程"、"怎么降低token成本"、"怎么提高AI编码质量"、"文档驱动"、"质量门禁"、"harness设计"、"单agent vs multi-agent"、"自动化迭代"、"AI产品开发"、"SDD"、"eval机制"等。即使用户只是说"帮我用AI写代码"或"怎么让agent干活更靠谱"也应触发。注意:如果产品是行为开放、用户输入不可穷举的AI-native类型,请改用 xuefeng-method skill。不用于:单个bug修复或小改动(无需方法论)、PRD需求文档写作(用product-manager)。

product-manager
staruhub/ClaudeSkills728

product-manager

资深产品经理助手,提供 PRD/MRD/BRD 创作与评审、产品策略、留存增长、竞品分析、功能优先级,以及 grill-me-to-doc 逐轮访谈。用户要求“逐个问我”“先把需求问清楚”“grill me”“把想法变成产品文档”时进入 grill-me-to-doc:先读仓库证据,每轮只问一个决策,给推荐答案与理由,记录决策和未决项,支持 resume,产出结构化 PRODUCT-DOC;文档完成且用户批准前硬停止,任何时候都不写实现代码。即使未提“产品”,讨论 App 功能、增长或商业模式也应触发。不用于:单纯代码实现、系统架构深设(用 solution-architect)、需多源引用的市场调研(用 deep-research)、纯营销文案。

seedream-imagegen
staruhub/ClaudeSkills728

seedream-imagegen

用 ByteDance Seedream 4.0 API(经 Segmind)生成 AI 图像。当用户要从文字描述生成营销素材、海报、产品图、概念图、社交媒体配图等高质量图像,且环境配有 SEGMIND_API_KEY 时使用。支持 2K/4K、多比例、单次最多 15 张批量、最多 3 张参考图控风格。不用于:修改/编辑已有图片(用图像编辑类 skill)、视频生成、无 API 环境下的快速配图需求。

define-jtbd-canvas
product-on-purpose/pm-skills716

define-jtbd-canvas

Creates a Jobs to be Done canvas capturing the functional, emotional, and social dimensions of a customer job. Use when deeply understanding customer motivations, designing for jobs, or reframing product positioning.

define-opportunity-tree
product-on-purpose/pm-skills716

define-opportunity-tree

Creates an opportunity solution tree connecting a desired outcome to customer opportunities and candidate solutions, preventing solution-first jumps in continuous discovery. Use when structuring scattered feature ideas or communicating how the roadmap traces to outcomes. For ranking an existing flat list of candidates, use define-prioritization-framework instead; this skill discovers the list, it does not score one.

define-prioritization-framework
product-on-purpose/pm-skills716

define-prioritization-framework

Run applicable prioritization frameworks (RICE, ICE, MoSCoW, Weighted Scoring, Kano) against a list of features or initiatives. Produces a comparison table showing where rankings agree and diverge across frameworks, and an executive summary with recommendation. Framework applicability is filtered by data availability; Kano requires customer research. Refuses to fabricate scores; produces an estimation scaffold when input data is missing.

develop-spike-summary
product-on-purpose/pm-skills716

develop-spike-summary

Documents the results of a completed technical or design spike, capturing the original question, approach, evidence-backed findings, and a clear proceed-or-not recommendation so the team does not re-litigate the exploration. Use once a time-boxed investigation has concluded. For the architecture decision the spike informs, use develop-adr instead; for research-based exploration, use discover-interview-synthesis.

discover-competitive-analysis
product-on-purpose/pm-skills716

discover-competitive-analysis

Creates a structured competitive analysis comparing features, pricing, and positioning across 3-5 direct and indirect competitors, with a 2x2 map and actionable strategic recommendations. Use before entering a market, planning differentiation, or after losing deals. For market size rather than competitor positioning, use discover-market-sizing instead.

discover-market-sizing
product-on-purpose/pm-skills716

discover-market-sizing

Estimate market opportunity (TAM, SAM, SOM) using multiple sizing frameworks (top-down, bottom-up, comparable company, analogous market). Triangulates across frameworks, highlights where they converge and diverge as signal, and produces a calibrated range with source-graded confidence labels. Refuses unbounded fabrications; always offers a labeled lower-confidence path when data is thin. Used for investment cases, go/no-go decisions, and stakeholder pitches.

discover-stakeholder-summary
product-on-purpose/pm-skills716

discover-stakeholder-summary

Maps the people and groups with a stake in a project, documenting their needs, concerns, influence, and engagement approach. Use at project kickoff, when taking over from another PM, or when resistance signals misalignment. For the update you send to those stakeholders, use foundation-stakeholder-update instead; this skill maps them, that one talks to them.

foundation-meeting-brief
product-on-purpose/pm-skills716

foundation-meeting-brief

Produces a private strategic preparation document for the user before a meeting that matters. Captures stakes, stakeholder positions and reads, ranked desired outcomes, key messages, anticipated questions with prepared responses, risks and tensions, specific asks, and success signals. Distinct from meeting-agenda because this artifact is not shared with attendees; it is the user's personal tactical prep for meetings where positioning matters.

foundation-stakeholder-briefings
product-on-purpose/pm-skills716

foundation-stakeholder-briefings

Turns any source artifact (spec, discovery, research, GTM plan, experiment results, retro, or raw notes) into one canonical master document plus a set of audience-tailored briefings, each re-pitched to a stakeholder lens (executive, board, engineering, UX, PMM, sales, CS, legal, data, or a custom audience). Every briefing is a traceable projection of the master, so the versions never disagree. Use when one piece of work must reach several audiences who each need a different framing, decision, and level of detail.

fire-your-seo-agency
leopard627/fire-your-seo-agency710

fire-your-seo-agency

SEO·AEO·GEO·LLMO·NEO(네이버) 다섯 레인을 진단하고 직접 구현하며, 인용되는 콘텐츠를 계속 생산하는 서브 블로그·콘텐츠 운영 파이프라인까지 세팅하는 스킬. 사이트를 검색엔진·답변엔진·생성 AI·네이버 AI 브리핑이 인용하는 1차 소스로 만든다. "SEO 해줘", "AI에 인용되게 해줘", "네이버 노출 늘려줘", "llms.txt 만들어줘", "블로그 만들어줘/글 써줘", "콘텐츠 백로그·캘린더 잡아줘", "낡은 글 갱신해줘" 류 요청에 사용. Use for "audit my site's SEO", "get my site cited by ChatGPT/Perplexity/AI Overviews", "improve search visibility", "create llms.txt", "answer engine / generative engine optimization", "set up a blog that gets cited", "content backlog / calendar / refresh", and any AI-search-visibility request.

affiliate-check
Affitor/affiliate-skills701

affiliate-check

Live affiliate program data from openaffiliate.dev. Search programs, compare commissions, check cookie days, find top performers. Use when researching affiliate programs, comparing options, or checking program details. Persistent daemon with cache — first call starts server (~2s), subsequent calls ~100ms.

content-decay-detector
Affitor/affiliate-skills701

content-decay-detector

Monitor existing content for ranking drops and trigger refresh workflows. Triggers on: "check for content decay", "which content needs updating", "content refresh", "ranking drops", "traffic decline", "stale content", "content audit", "what to refresh", "outdated content", "content performance check", "update old articles", "declining rankings", "content maintenance", "refresh priority list", "which articles are losing traffic", "SEO content audit".

content-moat-calculator
Affitor/affiliate-skills701

content-moat-calculator

Estimate pages needed for topical authority. Go/no-go decision before investing months in content. Triggers on: "how much content do I need", "topical authority estimate", "content moat", "how many articles", "content gap analysis", "can I compete in this niche", "content investment calculator", "is this niche worth the effort", "SEO feasibility", "how many pages to rank", "content volume needed", "competitive content analysis", "moat calculation", "authority gap", "should I invest in this niche".

content-repurposer
Affitor/affiliate-skills701

content-repurposer

Repurpose one piece of affiliate content into multiple formats. Triggers on: "repurpose my content", "turn my blog into tweets", "cross-post this", "content recycling", "convert to newsletter", "make a tweet thread from this", "adapt for TikTok", "omnichannel content", "scale my content", "turn this into a LinkedIn post", "repurpose for email", "content multiplication".

email-drip-sequence
Affitor/affiliate-skills701

email-drip-sequence

Write an email drip sequence for affiliate marketing. Triggers on: "write me an email sequence", "create a drip campaign", "email nurture sequence", "affiliate email funnel", "welcome email series", "email onboarding sequence", "write emails for my list", "set up a drip sequence", "email campaign for [product]", "nurture my subscribers", "email follow-up sequence", "build my email funnel", "write 5 emails promoting [product]", "email automation sequence".

keyword-cluster-architect
Affitor/affiliate-skills701

keyword-cluster-architect

Map 50-200+ keywords into topical clusters for SEO domination. Build content roadmaps for topical authority. Triggers on: "keyword research", "keyword clustering", "topical authority", "keyword map", "keyword strategy", "content roadmap for SEO", "keyword grouping", "topic clusters", "SEO keyword plan", "map my keywords", "keyword cluster", "hub and spoke content", "build topical authority", "SEO content plan", "keyword universe".

listicle-generator
Affitor/affiliate-skills701

listicle-generator

Write "Top N best..." listicle articles for affiliate marketing with mini-reviews, pricing, pros/cons, and CTAs per entry. Triggers on: "write a best of list", "top 10 [category] tools", "best [product category] article", "roundup post", "listicle about [category]", "write a top tools article", "best [N] alternatives to [product]", "product roundup", "write a tools comparison list", "best software for [use case]", "top picks for [category]".